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QMP Accreditation
The
Quality Standard For Mail Production (QMP).
QMP
is the quality mark awarded to Mailing Houses (MHs) that supply
enclosing and despatch services for direct mail. The award has
been designed to help the buyers of direct mail services source
proven, high quality suppliers.
The
QMP accreditation scheme was developed by Royal Mail and the
Direct Marketing Association (DMA) with assistance from the
Incorporated Society of British Advertisers (ISBA) in response
to an industry-wide programme of research and consultation. The aim of
the QMP scheme is to ensure the promotion and maintenance
of high standards in direct mail production services. Royal
Mail has funded the development of the QMP accreditation
scheme and will continue to act as a sponsor to ensure
that the scheme is continually developed and promoted to
meet the needs of the industry.

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